分类依据：Purecare Launches New Pillow Collection Finished In The USA
✦产业研判
产业概括：美国家居品牌推出本土产枕头系列
美国家居品牌Purecare将于2026年秋季High Point Market推出Refreshing Puffed枕头系列，采用TENCEL™ Lyocell混纺面料及两种混纺填充选项，产品在美国亚利桑那州凤凰城工厂完成填充和成品加工。该系列延续了品牌以天丝™莱赛尔为核心的家纺产品线，定位中高端市场，建议零售价79.97至99.97美元。品牌方表示本土化生产使其能够控制品质、加快交付并满足零售商价格点需求。
Textile World
Breaking News
Home Furnishings
PHOENIX — October 6, 2026 — At the upcoming Fall High Point Market, Purecare will launch the Refreshing Puffed pillow collection featuring TENCEL™ Lyocell and blended Identically Down™ fiber fill options. The new pillow line expands the wellness-focused bedding brand’s growing line of domestically made pillows, filled and finished at its Phoenix, Arizona campus.
Purecare’s addition of the Refreshing Puffed pillow collection builds on the brand’s successful TENCEL™ Lyocell sheet and mattress protector programs, which have been a staple in its lineup for well over a decade. The new Refreshing Puffed pillows include a TENCEL™ Lyocell blended cover and two blended fill options.
“Domestic pillow production has been a true gamechanger for Purecare,” said Sarah Bergman, chief marketing officer, Purecare.
“We’re designing custom, ready-to-ship pillow programs for retailers around the country because we can control the quality, inject innovation and hit the price points that our retailers need.”
The Refreshing Puffed line offers a choice of adjustable fills. The option with blended cooling shredded foam and Identically Down™ fiber is offered at $79.97 MSRP and the blended shredded latex and Identically Down™ fiber fill at $99.97 MSRP, with additional fill options available upon request.
“This new collection of pillows offers the soft feel of TENCEL™ Lyocell that our customers know and love with a puffed cover that adds a nice cozy, huggable aspect and a dimension and texture that really makes it stand out,” said Kelly Crenshaw, senior vice president of product development, Purecare.
The new pillow collection will be featured October 17-21 along with Purecare’s assortment of top-selling lines in its High Point showroom with Paramount Sleep at 330 S. Wrenn St.
Posted: October 6, 2026
Source Purecare
