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Lectra’s Observatory Newest White Paper Explores The Transformative Impact Of AI On The Fashion Industry

Textile World 新闻2026-10-26 20:28查看原文 ↗

✦产业研判

产业概括：力克白皮书探讨AI对时尚业影响

2026年10月22日，力克研究院发布白皮书《智能优势已至》，探讨AI成熟度跃升如何改变时尚业的产品创造、制造、营销、可追溯与协作。白皮书汇集KIKO Milano、C.P. Company、G-STAR RAW前AI负责人及力克高管等专家观点，指出AI效果取决于企业数据质量与可及性，成功结合AI、可信数据与互联工作流的企业将获竞争优势。

服装方向中性强度弱周期长期

关键观察变量

AI在服装企业产品创造环节的实际采用率、企业数据质量与可及性改善程度、AI应用对制造与营销效率的量化效果、可追溯与协作环节的AI落地案例、白皮书观点在后续行业实践中的验证情况

判断边界白皮书为观点性文件，未提供AI应用的具体量化成效、企业实施数据或成本变化；不能据此推断AI已在纺织服装全行业普遍落地或对批发流通环节产生直接影响。

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Knitting / Apparel

PARIS — October 22, 2026 — The Lectra Observatory, which explores innovation and change in the fashion, furniture and automotive markets, has published a new white paper entitled “The intelligence edge is here.” It examines how a sudden leap in artificial intelligence maturity and adoption is transforming the fashion industry, creating unprecedented opportunities for brands to reimagine product creation, manufacturing, marketing, traceability and collaboration.

Artificial intelligence has rapidly evolved from an emerging technology into a transformative force that is reshaping industries around the world. The latest generation of AI systems is capable of supporting far more than isolated tasks. Connected to enterprise data and business processes, AI can help fashion companies enhance decision-making, automate complex workflows, improve collaboration across teams and unlock new levels of productivity. At the same time, the effectiveness of AI depends on the quality and accessibility of the information it can leverage.

“Our long-standing expertise in AI and Fashion, combined with our unique visibility across the global fashion ecosystem, places us in a privileged position to understand how today’s AI is revolutionizing the industry. Through the Lectra Observatory, we bring together leading industry voices to explore the opportunities AI creates across the entire product journey. This white paper reflects a shared conviction: the companies that successfully combine AI with trusted data, deep industry expertise, and connected workflows will be best positioned to accelerate innovation, improve decision-making, and build lasting competitive advantage in an increasingly complex market,” explains Maria Modroño, Chief Marketing and Communications Officer at Lectra.

Contribution of experts from the fashion industry

In this white paper, the Lectra Observatory appealed to a wide array of experts from across the fashion ecosystem, including Ilaria Del Gaudio, Marketing & Communication Senior Manager at KIKO Milano; Caterina Ticchio, Head of Merchandising & Planning at C.P. Company; Nicolas Griffioen, former New Technology & AI Lead at G-STAR RAW and independent AI consultant; Ben Hanson, Editor-in-Chief of The Interline; Maximilien Abadie, Deputy CEO of Lectra; Thierry Caye, Chief Technology Officer of Lectra; Nicolas Favreau, Vice President of Offer Strategy at Lectra; and Arnaud Roy, Chief Strategy Officer at Launchmetrics, a Lectra company.

This white paper is the fifth dedicated to the fashion industry, including The Challenges of Product Development in the Fashion Industry, and Sustainable Fashion. All Lectra Observatory white papers are available here:

https://www.lectra.com/en/the-lectra-observatory

Posted: October 26, 2026

Source: Lectra